Expert thinking on productivity, intangible asset valuation, growth strategy, and building more valuable businesses.
Most generative AI business cases focus on cost reduction, but the larger opportunity is revenue growth through new products, enhanced customer experiences, and market expansion. This article provides a framework for measuring generative AI's revenue-side impact.
Read more →
AI licensing fees represent only 20-30% of total AI adoption costs. The remaining 70-80% — data preparation, integration engineering, change management, and ongoing maintenance — are the hidden expenses that derail AI budgets and timelines.
Read more →
AI capability is reshaping brand perception — for better and worse. Companies that deploy AI well strengthen trust and command premiums; those that deploy it poorly erode brand equity faster than traditional failures. This article examines the AI-brand value relationship and how to manage it.
Read more →
A comprehensive 40-point AI due diligence checklist covering technology verification, data asset assessment, talent evaluation, regulatory compliance, and commercial validation. Designed for investors and PE firms evaluating AI-enabled acquisition targets and portfolio companies.
Read more →
A comprehensive guide to 35 types of intangible assets classified by IFRS 3, IAS 38, and the CHS growth accounting framework. Includes definitions, examples, and valuation approaches for each type.
Read more →
A practical framework for measuring human capital when AI is rewriting the value of skills, using OECD methodology and AI literacy metrics.
Read more →
AI investment has crossed $500 billion annually, yet measured productivity growth remains flat. This article explores why conventional metrics fail to capture AI-driven value creation and what alternative measurement approaches reveal.
Read more →
Most organisations cannot quantify the return on their AI investments. This practical framework breaks AI ROI into four measurable dimensions and provides concrete methods for calculating returns across cost reduction, revenue growth, risk mitigation, and strategic optionality.
Read more →
AI washing inflates valuations and distorts capital allocation. This guide provides a structured due diligence methodology for detecting exaggerated or fabricated AI claims during investment evaluation, with specific technical and commercial red flags.
Read more →
IAS 38 sets six criteria for capitalising development costs, but applying them to AI projects is fraught with ambiguity. This article maps each criterion to AI development realities and provides practical guidance for CFOs and accountants navigating the recognition question.
Read more →
AI-enabled companies trade at 25-40% higher multiples than peers, but not all AI capability is created equal. This article examines what drives the AI valuation premium, how to assess whether it is justified, and what happens when the premium unravels.
Read more →
Private equity firms are acquiring AI-enabled targets at record rates, but traditional due diligence frameworks miss critical AI-specific risks. This article provides a comprehensive AI due diligence methodology covering technical, commercial, regulatory, and talent dimensions.
Read more →Get the latest insights on intangible asset growth and productivity delivered to your inbox.
Take the free intangible asset assessment and discover where your biggest growth opportunities lie.