Third-Party Data

Data collected directly by an organisation from its own customers, users, or audience through owned channels such as websites, apps, CRM systems, transactions, and surveys. First-party data is considered the most valuable data category because it is collected with consent, is unique to the organisation, and provides direct insight into customer behaviour and preferences.

A secure, privacy-preserving technology environment that enables multiple parties to combine and analyse their datasets without either party gaining access to the other's raw data. Data clean rooms use cryptographic techniques, aggregation rules, and access controls to enable collaborative analytics while maintaining data privacy compliance.

A software system that creates a unified, persistent customer database accessible to other systems by collecting and integrating customer data from multiple sources — including CRM, website analytics, email, social media, transactions, and customer service interactions. CDPs resolve customer identities across channels and devices to build comprehensive individual profiles, enabling personalised marketing, customer journey orchestration, and advanced segmentation.

The framework of policies, standards, and processes that ensures data assets are managed consistently, securely, and in compliance with regulations throughout their lifecycle. Strong data governance increases the reliability and value of data as an intangible asset, directly supporting analytics, AI applications, and data monetisation strategies.

The process of generating measurable economic value from data assets, either directly through licensing and sale or indirectly by using data to improve products, optimise operations, and inform strategic decisions. Data monetisation strategies are central to unlocking the full enterprise value of a company's information assets.

A secure online repository used in M&A transactions, capital raises, and other due diligence processes to store and share confidential documents with authorised parties. Virtual data rooms provide granular access controls, activity tracking, watermarking, and Q&A workflows.

A centralised repository of structured, processed data optimised for analytical querying and business intelligence reporting. Data warehouses use a schema-on-write approach, meaning data is cleaned, transformed, and organised into predefined structures before loading.

A machine learning technique that trains models across multiple decentralised devices or servers holding local data, without transferring the raw data to a central location. Federated learning addresses data privacy and sovereignty concerns by keeping sensitive data on-device while still enabling collaborative model improvement.

Data as a Balance Sheet Asset: Valuation Methods for the AI Era

Data is now formally recognised as productive capital by the System of National Accounts. But how do you value it on a balance sheet? Tony Hillier draws on 30 years of structured finance experience to map three valuation approaches — and where data assets fit into modern capital structures.

How do you create and manage a portfolio of companies in Opagio?

Opagio's portfolio feature lets investors and fund managers add multiple companies, track their intangible asset values over time, compare benchmarks, and generate consolidated portfolio-level reports.